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Opening ceremony is coming to London

May 22, 2012 Opening ceremony is coming to London

No, we are not talking about the Olympics. We mean the hip American fashion retailer, that until now didn’t have a single store in Europe. For the launch of their SS12 collection they teamed up with French video collective AB/CD/CD to create three short movies inspired by the “absurdity of old movies”, using dummies instead of stunt doubles. Check out Part One below.

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HUB - Printed Material Campaign

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